Why would anyone want to write anything today longer than a tweet? Why indeed? And why labor away trying to write for a mainstream audience? Perhaps the best way to capture that is to quote my friend Norman Polmar, who is fond of saying. “History is what the historians and writers say it is.” Norman has published over forty books on naval history and most consider him the authoritative source on the subject. Someone has to write down what happens…and that becomes ground truth.
Here’s another way to look at it, and, I trust, will help you understand that writing stories isn’t some odd thing that only a few people do. In “Book People” John Sutherland put it this way, “Storytelling is as human as breathing. Literature, since it emerged 4,000 years ago, has shaped the lives of most humans on planet Earth. We are what we read.”
One of the best answers to the question, “Why Write?” comes from my friend and co-author, Dick Couch. Here’s how he put it in an article in our alumni magazine some years ago:
For me, I gotta write, and it’s the adventure of it that’s hooked me. As the writer, I can do it all. I get to be the National Security Advisor who recommends the action to the President who must commit the forces. I’m the senior officer who sends his men into action and who feels the pain if they don’t make it back. I’m the enemy and the defender; logistician and staff planner. But most of all, I’m a young man again, that fresh lieutenant who must lead his men into battle.
Some men want to die with their boots on. When I cash in my chips, I want to be slumped over the keyboard. And they can plant me with my word processor. I may wake up and want to write about it.
Finally, we all recognize we live in a highly technical world. But that often makes us turn to data as the king of the hill. It isn’t. Here’s how Michael Lewis put it in, The Undoing Project “No one ever made a decision based on a number. They need a story.”
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